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Tandie Mast

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  • Brand + Marketing
  • Product + Design
  • About
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Product & Design

Consumer products, collections and original designs.

4th of July Merch, 2023-2026

What started as a seasonal collection became a local tradition. Original apparel and accessories designed for Newport Beach's Fourth of July celebrations, returning each year based on customer demand.

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Santa Surfs Holiday Collection, 2024

SANTA SURFS

Holiday merch, Surf style.

I created Santa Surfs as a local alternative to traditional holiday apparel—surf culture, California color and a little humor. The collection has grown across apparel and accessories and returns each holiday season through online sales and local holiday markets.

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Newport Towers Collection, 2022

NEWPORT TOWERS

A little piece of Newport Beach, tower by tower.

I photographed every lifeguard tower along the Newport Beach peninsula, then turned the collection into original illustrations and a repeatable textile design. The individual towers—each with their own number, shape and personality—became the foundation for a collection of apparel, textiles and accessories inspired by the place I call home.

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This Must Be The Place, 2019

Lyrics, words to examine, reminders of our presence in a room, in the world. When all that is unnecessary is edited out, we are illuminated with simplicity...

Reminiscent of Japanese lanterns, each light box is one of a kind and constructed using reclaimed wood, LED lighting and hand printed text on pressed Mulberry paper. The simple text accentuates the words and the illumination beautifully helps them glow at night.

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Urban Planning, 2018

From the intentional perspective of an artist working from the city’s center, the ‘Urban Planning Project’ documents downtown Los Angeles’s streets. 

 Photography and printmaking naturally became suitable mediums in documentation, borrowing from ancient Japanese Ukiyo-e printmaking techniques that depicted urban centers and the interests of everyday life.  Symbols of our modern, everyday life such as business signage, architecture, and vegetation are reinterpreted in this collection creating contemporary images that span Los Angeles’s last decade of life.

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Paddle Out, 2016

Inspired by the laid back SURF culture, this collection combines plant extract dyed textiles with bold, recognizable, call to action words.

*think modern surf shack vibes*

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Pike Gallery Show, 2014

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Desert Dweller, 2013

The rough and desolate landscape of the Sonoran Desert served as the inspiration for this collection of textiles and art. Photographed in Abandoned Mining towns the patterns and symbols are in direct relationship with the land.

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64 Hours in NYC, 2012

A collection of patterns and original artwork based on 64 Hours in NYC.

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a New York Story

Black & White Polaroid Photographs of NYC

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Dark City, 2010

the Dark City Series is a collection of my most treasured travel photographs that celebrate beloved cities and urban landscapes.

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Alone in the City, 2009

A collection of photographs and collages depicting living alone in a big city. The first pieces that reflect my examination of cities and reflecting on our existence in their space.

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prev / next
Back to Product + Design
11
4th of July Merch, 2023-2026
4
Santa Surfs Holiday Collection, 2024
7
Newport Towers Collection, 2022
9
This Must Be The Place, 2019
mural.jpg
17
Urban Planning, 2018
surf shack.jpg
11
Paddle Out, 2016
gather.jpg
7
Pike Gallery Show, 2014
pp pd1.jpg
15
Desert Dweller, 2013
1a.jpg
13
64 Hours in NYC, 2012
10
a New York Story, 2011
ny1b.jpg
9
Dark City, 2010
il_fullxfull.29489213.jpg
3
Alone in the City, 2009