TANDIE MAST

Brand builder. Product developer. Designer. Entrepreneur.

I've spent my career turning ideas into things people can actually see, use and buy.

My background crosses design, consumer products, e-commerce, photography, textiles, marketing and business development. I built Nesta from the ground up, developing original products and collections and growing the business across e-commerce, wholesale, licensing and retail experiences.

My work has always started the same way: notice something interesting, figure out what it could become, make it, put it into the world—and see what happens next.

Today, that same approach extends into product development, brand and marketing strategy, and creative direction.